VRtual Societies - Virtual Reality at the Ballot Box

VRtual Societies - Virtual Reality at the Ballot Box

A Swiss study found that VR presentations led to more positive votes, regardless of negative framing. VR’s immersiveness can override content, influencing political decisions through experience. Most participants using VR did not detect whether the content was pro or con.

Read the blog here: https://www.psychologytoday.com/us/blog/vrtual-societies/202507/virtual-reality-at-the-ballot-box